"Greg deftly turned pages of complex information into clear, readable copy. I dread to think what we'd have done without him." - Heather Chappell, Institution of Civil Engineers
FIND OUT HOW I CAN HELP YOU
I'm Greg Jackson and I write copy for businesses
Do you need words that get results?
I'm Greg and I write copy for businesses
What are you working on?
New website
Convince web visitors with clear, persuasive copy.
Digital content
Publish content your target audience is looking for.
Sales copy
Send sales letters that sell and emails that convert.
Marketing literature
Make your message leap from the page.
What my clients say
“Greg reviewed, refined and improved our service offer and marketing content. Greg took complicated, lengthy information and translated it into something well-written, simple and clean without losing the key messages we are trying to get across to our clients. We continue to work with Greg and highly recommend his services.”
“Greg worked with our agency team to develop content for the suite of tournament programmes at the ICC Women’s World Cup.
“Drawing on his expert sporting knowledge and tight copywriting skills, he ably managed multiple article briefs, delivering everything to us well on time and within budget.
“We’d absolutely recommend working with Greg. His attention to detail in questioning the initial briefs – as well as in the subsequent copy he produced – gave us great confidence in relying on him as an extended part of our editorial team for the duration of the project.”
“Greg came on board to help create a house content style for our new website.
“He took the time to understand the company and our audience, and asked some searching questions. Once Greg commenced editing, he was diligent and insightful and a great resource.
“He gently guided our new copy into the agreed style and brought our existing material to the same tone effectively and quickly. There had been some push back in the organisation about the need to employ an external editor but this was quashed once the quality of Greg’s work was seen and appreciated.”
“Greg created content for some new print materials to help promote ICE membership.
“He met the brief really well, capturing the right tone and adapting the style of the copy for the different audiences.
“His copy highlighted the key benefits in a compelling manner, with strong calls to action encouraging the audience to take their next step. He also succeeded in communicating some complex information in a clear and straightforward way.
“I greatly appreciated Greg’s swift turnaround at short notice and ability to meet our brief.”
“As a provider of digital marketing services to companies from a range of sectors, we were looking for a copywriter with a broad knowledge of businesses and an understanding of content marketing. We also needed someone who could write for the end user and Google.
“Greg has been excellent. He gets the work out on time, constantly meeting the brief and going that extra mile to do the all-important research. He now writes regular blogs and news items, as well as website copy, thought-leadership pieces and industry trend reports for all our clients.
“But if you’re reading this glowing testimonial please don’t give him too much work … we still need him!”
“Our business relies on taking complicated information and presenting it in a way that is easy to absorb. So we needed an accomplished writer to produce content for our website.
“Greg was recommended to us and immediately understood what we wanted to achieve.
“He followed the brief perfectly and produced high-quality copy that was not only clear and convincing, but appealed to our audience in terms of style and tone.
“I wouldn’t hesitate to use Greg again, and recommend him to anyone who needs powerful and effective web content.”
“I was looking to revamp our website content and a friend suggested Greg. I’m very pleased that I followed that recommendation.
“Greg paid close attention to the detail of the brief and grasped a very good understanding of my business in a short space of time. He executed all of the work within the agreed timescale and to a very high standard.
“The site is now looking very professional and the content provided by Greg is a big part of that. I’m extremely happy with the service Greg provided and would happily recommend him to others.”
“Greg’s role in helping to develop, refine and originate the membership content for our new website was truly invaluable. He deftly turned pages and pages of complex information into clear, readable copy. I dread to think what we would have done without him.
“Finding someone who could write was one thing, but Greg was the consummate professional. He used his project management skills to liaise with an array of stakeholders, get what he needed from them and deliver to tight deadlines.
“I particularly appreciated Greg’s attitude. He was extremely easy to work with, was always flexible about re-prioritising and took everything in his stride.
“Towards the end of the project some of my colleagues asked if we could take Greg on permanently. I think this says it all.”