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Effective copy benefits all businesses – no matter how successful they might already be. It provides a significant advantage over competitors by enabling you to connect with customers and persuade them to take the next
Effective copy benefits all businesses – no matter how successful they might already be. It provides a significant advantage over competitors by enabling you to connect with customers and persuade them to take the next
At the risk of being labelled a grammar fascist, I feel the need to defend the apostrophe, which is coming under increasing fire. Kill the Apostrophe argues for its removal from the English language on
There are many reasons I play golf. I love the competitiveness, the individuality and the (short-lived) feeling of optimism at the start of a game. But playing golf has made me realise that copywriters –
Effective copy benefits all businesses – no matter how successful they might already be. It provides a significant advantage over competitors by enabling you to connect with customers and persuade them to take the next